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Identifix branded products are designed to help auto repair shops grow their business and become more profitable. Our flagship products include Direct-Hit® auto repair information with over 6 million repair documents, and over 3 million technician-submitted confirmed fixes that provide technicians with a way to quickly diagnose and repair vehicles with improved accuracy. Our industry leading Identifix Shop Manager solution improves repair order and shop management processes that improve shop efficiencies. We also provide technician-to-technician support from our live Direct-Help experts, along with marketing, training, and merchant services solutions. Identifix solutions are all designed to meet the changing day to day needs of auto repair shops.

Competitive advantage

Identifix solutions are each designed to help you improve a specific area of your business. Identifix solutions help you:

  • Manage your business.
  • Save time diagnosing issues.
  • Repair with more confidence.
  • Manage costs and increase efficiency.
  • Attract and retain customers.
  • Develop and improve technical skills.

How our products work together

Our products are seamlessly integrated, enterprise-grade solutions. Use them all together, or only the ones you need. The compatibility of our products allows you to build the system that’s right for your business.

Our proud customers

Auto repair shops, dealerships, and independent technicians achieve service success with Identifix.

A complete automotive solution

Learn more about how Identifix solutions can help your business grow and become more profitable.

Direct-Hit® Professional

6+ million repair documents, OEM guides, wiring diagrams, and 3+ million technician submitted confirmed fixes.

Direct-Hit® Pro Academy

Upgrade of Direct-Hit Professional that includes access to 350+ video training courses covering categories including EV and Hybrid technologies.

Identifix Shop Manager

Cloud-based shop management solution that simplifies shop management for shops large and small helping them run more efficiency and profitably.